About 21 Buttons APP S.L.
21 Buttons APP S.L. is a Spanish fashion technology company that developed a social shopping platform combining fashion content, influencer marketing, and e-commerce. Its application enabled users to share photographs of their outfits, discover clothing and accessories, identify products featured in posts, and access retailer websites to purchase items. The platform connected fashion brands, retailers, content creators, and consumers through shoppable social media content, allowing users to explore trends and discover products through community-driven recommendations. The business operated in the fashion technology, social commerce, and online retail sectors, with a focus on mobile-based fashion discovery and influencer-led product promotion.